Crossmedia

Online and out-of-home advertising make an unbeatable combination. With Livesystems products, you’re guaranteed to reach your target audience. Our environments reach the Swiss population as they go about their daily lives.

Our environments

2.7 million

Daily audience

3.1 million

Unique clients per month

70%

Reach in Switzerland

Online

Nau.ch “(news for Switzerland). Nau.ch was only set up in 2017, but it’s already in the top five news portals in German-speaking Switzerland by reach. Its emphasis on local news stories is just one of its unique features. Advertising can be booked in all standard formats.

3.1 million

Unique clients per month

12.56 million

Visits per month

24.71 million

Page impressions per month

Data source: NET-Metrix – November 2020

Digital out-of-home

Meet the rising star of the out-of-home sector. It all started back in 2000, with the first screen used for commercial purposes. We now have more than 11,000 bookable screens across Switzerland – and we’re adding more all the time daily. Flexibility and immediate availability are just two great reasons to choose digital out-of-home advertising. All our screens can be booked individually at a few hours’ notice.

Our environments

2.7 million +

Daily audience

8,000 

Screens

3,500 +

Locations

Public transport

The Swiss are rightly proud of their public transport. Switzerland has one of the densest networks of train and bus connections in the world, and millions of people use public transport every day. Our screens keep passengers entertained on their journeys with a mixture of news, weather and advertising.

Screen formats:

Landscape format

1.6 million +

Daily audience

5’500 +

Screens

3’000 +

Vehicles

Figures validated by WEMF

Gas station

Measured by head of population, no other European country has a bigger or denser network of gas stations than Switzerland. Switzerland is home to a total of 3,357 gas stations. 40% of them have shops attached, with a growing tendency. Our screens are located at the pumps and by the entrances to shops, so your advertising is bound to attract attention.

Screen formats:

Portrait & Landscape

550’000 +

Daily audience

2’000 +

Screens

380 +

Gas Station

Figures validated in a study by Axinova

City

Advertising in our cities is digitising fast. When it comes to out-of-home advertising, more and more conventional billboards are being dismantled and replaced by screens – from our streets to car parks and beyond. Livesystems is at the forefront of this change, providing screens for the city of Zug, the Jelmoli car park in Zurich and St Gallen’s train station parking space as well as for the Brühltor multi-storey.

Screen formats:

Portrait format

159’000 +

Daily audience

20 +

Screens

3 +

Locations

Rail

Train stations are important transport hubs, and the Swiss are world-champion rail travellers, covering more miles per head than anyone else. We are continually expanding our presence in the rail sector. Our screens can be found at station entrances and exits, on platforms, in front of station buildings and at station shops.

Screen formats:

Portrait format

190’000

Daily audience

8 +

Screens

4 +

Locations

Retail

The Swiss Post Office has been evolving constantly since its foundation in 1849, always keeping pace with the times. The latest branches are not only ultra-modern, but also offer customers a wide range of products and services. Our screens are positioned so they are visible from anywhere in the branch.

Screen formats:

Landscape format

250’000 +

Daily audience

600 +

Screens

300 +

Post Office Branches

Figures validated by a study by Intervista, on behalf of the Swiss Post Office

Analog OOH

Zurich’s public transport operator VBZ is Switzerland’s second-biggest transport company, after the Swiss Federal Railways. VBZ gets over 800,000 passengers from A to B every day, and their vehicles provide a variety of advertising opportunities. Options for booking range from an inexpensive hanging board right through to exclusive all-over advertising.

500’000 +

Tram passengers a day

250’000 +

Bus passengers a day

450 +

Vehicles